Quick verdict
Our take in a nutshell.
Pair with CRM tagging to track duplicates across vendors.
Compare Angi vs HomeAdvisor before multi-year commitments.
Rating breakdown
How we scored this product.
Features
4.5HomeAdvisor covers the workflows local teams need to buy, dispute, and follow up on leads.
Pricing
4.2Spend varies heavily by metro and category—model cost per booked job, not per raw name.
Ease of Use
4.4Self-serve campaign controls are mostly approachable; verification steps add onboarding time.
Support
4.1Support quality depends on spend tier; marketplace accounts often rely on help centers.
Integrations
4.0Expect light CRM hooks; most teams export leads or use call tracking alongside.
Pros and cons
What we liked and what to watch for.
Pros
- Large homeowner audience
- Established flows
Cons
- Overlap with other networks
- Margin depends on close rate
Who this software is best for
Ideal users and use cases.
Home improvement and repair trades ready for fast response.
Who should avoid it
Low-margin trades that cannot absorb refund variance.
Pricing overview
What to expect to pay.
Pay per lead; validate dispute rules in onboarding.
Starting price: Pay per lead
Key features
What stands out.
- Homeowner marketplace
Connections to homeowners requesting services.
Integrations
Plays well with your stack.
- CRM export
How contractors use this software
Real-world workflows for trade businesses.
- Remodel adjacent
- Handyman
- Cleaning
Alternatives
Other options we review.
Best HomeAdvisor alternatives — full comparison, pricing, and who each option suits.
Compare with other lead generation platforms
See how HomeAdvisor stacks up head-to-head.
Best lead generation tools for different use cases
Scenario picks for local service businesses.
Popular industries
Payroll guides by industry.
HomeAdvisor FAQs
Quick answers.