4.5From $14.90/user/moPipedrive
Best for: pipeline
Pipeline focus without dialer; lower cost.

If Close isn't the right fit—because of cost, pipeline-only need, or ecosystem—these CRM alternatives offer strong options for sales teams.
Read our Close review for full details on features, pricing, and pros and cons.
Who should switch and which alternative fits best.
Close is built for inside sales with calling and email; alternatives include Pipedrive for pipeline-only at lower cost, HubSpot for free CRM and marketing, Freshsales for AI and built-in communication, Zoho CRM for value, and Salesforce for enterprise. Pipedrive and Freshsales are common alternatives.
Common reasons teams look for a change.
Close starts around $49/user/month. Pipedrive and Freshsales cost less; HubSpot and Zoho have free tiers.
Pipedrive is pipeline-focused without a dialer. Better if you don't need built-in calling.
HubSpot adds marketing hub. Better if you need marketing automation and CRM.
Editorially ranked alternatives we recommend.
4.5From $14.90/user/moBest for: pipeline
Pipeline focus without dialer; lower cost.
4.6Free tierBest for: all-in-one
Free CRM and marketing hub.
4.3From $15/user/moBest for: AI & dialer
AI and built-in communication; lower cost.
4.4Free tierBest for: value
Full CRM and free tier.
4.5From $25/user/moBest for: enterprise
Scale and customization; add dialer via app.
Side-by-side at a glance.
| Software | Best for | Starting price | Standout feature | Review |
|---|---|---|---|---|
Close | inside sales | From $49/user/mo | Calling; email | Read review |
Pipedrive | pipeline | From $14.90/user/mo | Pipeline | Read review |
HubSpot | all-in-one | Free tier | Free; marketing | Read review |
Freshsales | AI & dialer | From $15/user/mo | AI; dialer | Read review |
Zoho CRM | value | Free tier | Value | Read review |
Salesforce | enterprise | From $25/user/mo | Enterprise | Read review |
When to choose each alternative.
Best for pipeline
Pipedrive is pipeline-focused at lower cost without built-in dialer.
Best for AI and dialer
Freshsales adds AI and built-in communication at lower cost.
Best for enterprise
Salesforce scales to enterprise; add dialer via AppExchange.
What to look for when comparing options.
HubSpot and Zoho CRM offer free tiers; Salesforce, Pipedrive, and others start paid. If you need zero upfront cost, narrow by free tier first.
HubSpot and Keap combine marketing automation and CRM. Pipedrive, Close, and Freshsales are sales-pipeline focused. Choose by whether you need marketing hub or just pipeline.
Copper is built for Google Workspace; Zoho fits the Zoho suite. If you live in one ecosystem, that may dictate the best CRM alternative.
Salesforce scales to enterprise with heavy customization; HubSpot and Zoho suit SMBs. Match the tool to your team size and admin capacity.
Pipedrive and Close are pipeline- and activity-focused. Monday CRM offers board-based flexibility. Choose by how structured your sales process is.
Head-to-head comparisons to narrow your choice.
More ways to explore.
Quick answers.